81 percent of online shoppers read online customer review
Posted by River Ho in Featured, Web Business on January 5th, 2009
Eight in ten online shoppers (81%) have read consumer-written product or retailer reviews when doing their holiday shopping this year, according to (pdf) a Nielsen Online holiday survey conducted in mid-December, reports Retailer Daily.? It gives you a stronger reason to promote in social networks.
Text and Photo Credit: MarketingCharts.com , Flickr
What are the Benefits of Social Media Marketing?
Posted by River Ho in Featured, Special, Web Business on January 3rd, 2009
There’s no argument about the trend about marketing over social networks (SNS). This research shows all the benefits of social marketing. It’s an interesting survey, especially 51% of them saying about the low cost benefit. Well, the only argument here about the costing is: how do you measure by?
Google SearchWiki makes you lose your SEO job?
Posted by River Ho in Featured, Search Engines, Web Business on December 18th, 2008
I have just found Google has released the SearchWiki for user with Google account.? It’s been talking for a while that the SEO has gone if Google let people to choose the position of search result.? But my question is, how many users is actually joining this to contribute their comment?? My bold guess is less than 20% of total.? SEOer, it’s time to stop making canned solutions to clients.? It’s a personlized world now.
Google Seach Wiki
Facebook Becomes Largest Online Photo Storage Site – MarketingVOX
Posted by River Ho in Featured, Social Marketing, Special, Web Business on October 19th, 2008
Huh? Facebook becomes number 1 of photo sharing, not even they have thought thru how to monetize the whole thing. 
Facebook Becomes Largest Online Photo Storage Site – MarketingVOX
What I learn from the case of facebook is the power of usability. Myspace and flickr are the absolute first movers but the experience is far from satisfied. No matter you talk about album, upload method(sophisticated? who cares!!), big storage or tag, these functions never come close to your life. Facebook has captured the most important thing in photo sharing: multiple way communications. Be more precise, it enable you comment on other’s photos at ease. You know all photos that shared inside your circle, you know what other people comment your photo, you can even comment on your friend’s friends photos (this never happened in other community). Sneak view is interesting enough to encourage users to share over facebook.
Search box in Google SERP
Posted by River Ho in Search Engines, Special on October 17th, 2008
Search box in Google SERP? why? It doesn’t make sense to me.?? If you try, it will display one more SERP.?? It wastes me one more click to see the right thing… who did that?
Advertising Fair Trade – Yahoo! APT launch and BOSS given power
Posted by River Ho in Web Business on September 27th, 2008
Yahoo! BOSS unleash the power of search engine to other publishers. No surprise, Yahoo! strides up and wave their flag as the saver to publishers and advertisers again.?? Internet boom makes a lot of people a fortune.?? Unfortunately, it also create many unfair trade between publishers – agents – agencies – advertisers.?? Haven’t mentioned content contributors in between.
Yahoo! APT Login
Technorati is down
Posted by River Ho in Web Business on September 12th, 2008
I can’t believe it. What’s going on with Technorati?
Spammer capturing digg, technorati post, almost real-time. How do you react, SEOers and digital marketers?
Posted by River Ho in Search Engines, Web Business on July 30th, 2008
I found that spammer captures digg and technorati post and follow the link quickly.?? Without talking much about etiquette issue,?? I found it will become useful when someone needs a quick SE submission.?? However, beware of those “bad neighborhood” to make your site dark.?? Here’s the illustration of my finding.
1/ Post to Digg after reading Rand’s article
2/ Received a comment post in my WP admin from Cuil in just 5 minutes of time
3/ See, this is the lokwat link back.?? Approve it or not, it’s really up to you.
Comparing Search Engine Performance: How does Cuil Stack Up
Posted by River Ho in Search Engines, Special, Web Business on July 30th, 2008
Rand did a great job on comparing Cuil the search engine and rest in market. In layout section, I am interested in Cuil using the three columns and giving out more space to contain more result. First, this is out of box thinking, but I doubt how effective when they come to optimize and arrange more related topics in one page. Check this out!
Social Media Measurement
Posted by River Ho in Social Marketing, Web Business, Web Marketing Know-how on July 13th, 2008
