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	<title>Digital Marketer in China &#187; Nielsen Netrating</title>
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		<title>81 percent of online shoppers read online customer review</title>
		<link>http://www.riverho.com/81-percent-of-online-holiday-shoppers-read-online-customer-reviews-according-to-nielsen-online/</link>
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		<pubDate>Mon, 05 Jan 2009 02:55:59 +0000</pubDate>
		<dc:creator>River Ho</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Web Business]]></category>
		<category><![CDATA[consumer reviews]]></category>
		<category><![CDATA[Netrating Report]]></category>
		<category><![CDATA[Nielsen Netrating]]></category>
		<category><![CDATA[Nielsen Online]]></category>
		<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[WOM]]></category>

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Eight in ten online shoppers (81%) have read consumer-written product or retailer reviews when doing their holiday shopping this year, according to (pdf) a Nielsen Online holiday survey conducted in mid-December, reports Retailer Daily.? It gives you a stronger reason to promote in social networks.
Text and Photo Credit: MarketingCharts.com , Flickr

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			<content:encoded><![CDATA[<p><a href="http://www.nielsen-online.com/pr/pr_081218.pdf" target="_blank"><img style="margin: 5px 0px" src="http://static.flickr.com/1084/3168533709_4d4006a69e.jpg" border="0" alt="nielsen-online-holiday-survey-factors-evaluating-customer-reviews-december-2008" /></a><br />
Eight in ten online shoppers (81%) have read consumer-written product or retailer reviews when doing their holiday shopping this year, <a href="http://www.nielsen-online.com/pr/pr_081218.pdf">according to</a> (pdf) a Nielsen Online holiday survey conducted in mid-December, <a href="http://www.retailerdaily.com/entry/eight-in-ten-online-holiday-shoppers-read-customer-reviews/">reports</a> Retailer Daily.? It gives you a stronger reason to promote in <a href="http://en.wikipedia.org/wiki/Social_networks" target="_blank">social networks</a>.<br />
Text and Photo Credit: <a href="http://www.marketingcharts.com" target="_blank">MarketingCharts.com , Flickr<br />
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